Google’s new Google Sitemaps service, a free inclusion service, is a step in the right direction, but there are two quite major problems with Google’s approach.
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Problems with Google Sitemaps
Blogging for Dollars
Blogging is one of the hottest trends on the web. A new blog is created every 5.8 seconds but, curiously, catalogers and retailers are notably absent from the “blogosphere” — the online blogging world. By lagging behind on this new trend, they’re missing a key opportunity to actively participate in the global online conversation that’s now happening without them.
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Thought Leaders on Marketing Blogs - Part 2
Experts reveal their top most effective blogging tactics and talk about what business bloggers must do to be an accepted member of the blogosphere.
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Thought Leaders on Marketing Blogs - Part 1
How do you make a solid business case for blogging for marketing? What about managing upper management’s expectations on the outcome? Should you hire a professional blogger to write your company blog?
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Spam-free Search
It’s critical that you as a legitimate marketer dissociate yourself from the rising tide of spam - not just in the inbox but in the search engines as well.
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Thought leaders discuss search engine optimization - Part 2
Where is SEO heading? What are the trends and new opportunities? And what are the real issues facing the industry?
A panel of 12 experts predict…
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Thought Leaders discuss Search Engine Optimization - Part 1
The competition is heating up as companies awaken to a universe of marketing opportunities - providing their customers can find them, that is!
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Move over Blogs: Here come Podcasts
Think what audio books on tape did for the road warrior—turning our cars and airplane seats into mobile universities. Podcasting has the same capacity to change the way we learn and take in new information.
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How does MSN Search stack up to Google and Yahoo!
With Microsoft throwing its hat into the ring alongside Google and Yahoo!, consumers as well as search marketers have more choices. This side-by-side comparison of the top three search engines looks at essential stats, tolerance levels for “worst practices” and more…
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What Web Marketers must know about MSN Search
A lot is at stake here for Web marketers. Whether you are knowledgeable about search engine marketing or just an observer at this point, you need to follow this development. Your search rankings - free and paid - in all the major search engines are important marketing assets.
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